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Use the LiveCMA™ Tool

Learn how to use Privy’s LiveCMA™ tool to analyze real-time comparable data and evaluate property opportunities directly in-app.

Scott Kronzek avatar
Written by Scott Kronzek
Updated this week

Learn how to use Privy’s LiveCMA™ (Comparative Market Analysis) tool to access real-time, accurate data about comparable properties. This powerful feature helps you analyze deals, identify investment opportunities, and make informed decisions.


Step-by-Step Guide to Using LiveCMA™

  1. Access LiveCMA™ on a Property Card

    • Navigate to a specific property card in Privy.

    • Scroll down to the Comparables section to open the comparative market analysis tool.

  2. Review Comparable Properties

    • View a list of similar properties, categorized by their statuses:

      • Active Listings

      • Pending Sales

      • Sold Properties

    • Analyze property details such as square footage, price per square foot, and sale history to validate the deal.

  3. Filter and Adjust Comparable Criteria

    • Use the blue Settings button below the map to customize your comparable property search:

      • Adjust the search radius to focus on specific neighborhoods.

      • Modify timeframes for sold properties to ensure relevancy.

      • Apply additional filters like lot size, number of bedrooms, or property type.

    • Click Save to rerun the Comparative Search.

  4. Evaluate Key Metrics

    • Compare key data points, such as:

      • After Repair Value (ARV): Estimate the property’s potential value post-renovation.

      • Price Trends: Understand how the property compares to others in the area.

  5. Save, Export, and Share Reports

    • Save your LiveCMA™ and property card analysis for future reference.

    • Use the tools in the top-right corner for quick actions:

      • Favorite a Property: Save it for easy access later.

      • Share a Property: Send the property details directly to clients, partners, or investors.

      • Use the 3 Dots Menu:

        • Hide properties from your view.

        • Add the property to a list.

        • Add notes for relevant details or reminders.

    • Export detailed reports to share professional, data-driven insights with your network.


Why Use LiveCMA™ (Comparative Market Analysis)?

  • Real-Time Data: Access the latest MLS and public record data for accurate deal validation.

  • Customizable Filters: Adjust criteria to find the most relevant comparable properties.

  • Data-Driven Insights: Gain a deeper understanding of market trends and property potential.

  • Streamlined Analysis: Quickly analyze deals without manual data collection.

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