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What is a Below Market Deal?

Learn what a Below Market deal is, why it matters, and how to find one using Privy’s powerful search filters.

Brittany Carcova avatar
Written by Brittany Carcova
Updated today

A Below Market deal refers to a property listed at a price significantly lower than its market value, typically with an under market value (UMV) of 25% or more. These properties provide investors with immediate equity, reducing risk and increasing potential returns, whether through resale or rental income.


Why Below Market Deals Matter

  • Maximized Appreciation Potential – Buying under market value allows for greater long-term appreciation.

  • Built-in Financial Cushion – Immediate equity reduces risk and provides flexibility in investment decisions.

  • Stronger ROI Opportunities – Lower purchase prices improve cash flow and overall profitability.

By leveraging Privy’s Below Market filter, investors and agents can save time, streamline their search, and identify high-potential investment opportunities more efficiently.


How to Find Below Market Deals in Privy

  1. Log in to Privy and navigate to the Filters tab at the top of your screen.

  2. Select MLS Deals & Investor Activity type: Choose Below Market to refine your search.

  3. Customize additional filters based on your investment strategy (e.g., property type, price range).

  4. Click the blue Run Search button to generate a list of properties that meet your criteria.

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